Member management

The member management establishes a direct interface between the E/D/E and its distributors: always with its proverbial ear to the market, the member management identifies current and future industrial B2B sector requirements, provides stimulus for new solutions – and, together with the member, selects precisely those solutions from E/D/E’s extensive portfolio that offer specific added value for the tasks of the respective company.

One decisive advantage of the member management is its interdisciplinary approach: all internal and external threads come together here to comprehensively process the requirements of the trade sector – from the initial idea to successful implementation. The member management draws on the extensive expertise and resources of the E/D/E for project implementation. Relevant specialist areas and industry experts are actively involved and work closely together to create practical, value-adding solutions. Thanks to its market proximity, the member management provides the E/D/E organisation with valuable input for the further development of the association’s services – currently on the topic of sustainability, among others.

Intensive use of dialogue opportunities

One of the success factors of the member management is the clear assignment of responsibility for each member to one person. This concept of close one-to-one support rooted in trust was consistently continued in 2023. In view of the heterogeneous market situation and current challenges, the opportunity for direct dialogue at a high professional level was used particularly intensively.

The focus of the exchange between the trade sector and the E/D/E in 2023 was clearly on digitalisation. The comprehensive spectrum ranged from the optimisation of ordering processes using EDI and the implementation of ERP and PIM systems – such as ERPcloud360 and nextPIM – to data management on the eDC standard and digital sales topics. The member management also provided comprehensive information regarding the new SHOPcloud360 shop system, tailored to the individual requirements of the trade company, and worked closely with the project team and the eCommerce Services team to support the pilot projects.

A persistently challenging market environment holds both opportunities and risks for the industrial B2B sector in 2024. The importance of automation and digitalisation, as well as professional online sales concepts, continues to grow. Providing market-orientated services and increasing added value through improved process efficiency are other important topics for our members.

Utilising the opportunities afforded by digital sales

The dialogue is therefore being intensified and focused once again, with a clear emphasis on digital sales channels. The member management will enter into dialogue with the trade sector in various formats in 2024. This is because networking with members and the further development of the association’s services represent crucial components for increasing competitiveness.